Cookie Policy

Introduction

Datalytyx Limited (known as the Organisation) uses cookies on all of its web pages.  A cookie is a small file of letters and numbers that the Organisation places on your computer or mobile device if the user agrees to allow cookies to be set.  These cookies allow the Organisation to distinguish users from other users of our website, which helps us to provide users with a good experience when browsing our website and enables us to improve our website.  The site also uses both 1st-party and 3rd-party cookies; third-party cookies may be used exclusively to anonymously relate advertising interactions across the web with activity on the website.

The Organisation does not knowingly associate targeting or analytics cookies with personal information.

Types of Cookie

The Organisation uses the following types of cookies:

Necessary

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Preferences

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Statistics

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Unclassified

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies. 

Specific Cookies

Cookies may be set either by the www.datalytyx.com (“first party cookies”), or by a third party website (“third party cookies”). The tables below identify the cookies we use and explain the purposes for which they are used.

However, we continue to collect information about third-party cookies and the tables below are based on the work completed to date. Accordingly, we may update the information contained in this section from time to time. Additionally, some cookies may be set from time to time by feeds from third party websites that we make available on our sites.

First Party Cookies

Name Expiration Description
_ga [x3] 2 years Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
_gat [x3] Session Used by Google Analytics to throttle request rate
_gid [x3] Session Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
_dc_gtm_UA-# Session Used by Google Tag Manager to control the loading of a Google Analytics script tag.
@@History/@@scroll|# Session Unclassified

 

Third Party Cookies

Provider Purpose
YouTube Registers a unique ID on mobile devices to enable tracking based on geographical GPS location.
Twitter Collects anonymous data related to the user’s visits to the website, such as the number of visits, average time spent on the website and which pages have been loaded, with the purpose of personalising and improving the Twitter service.
Facebook Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
LinkedIn Used by the social networking service, LinkedIn, for tracking the use of embedded services.
Google Registers a unique ID that identifies a returning user’s device. The ID is used for targeted ads.
Google Analytics Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels.

 

 

 

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