HIGH PERFORMANCE BIG DATA PLATFORM

To differentiate BetVictor from other betting firms, the company wanted to offer customers a more relevant, intuitive and personalised experience. It partnered with Datalytyx to implement a high performance environment comprising Talend with Spark, Cloudera and HDFS (Hadoop Distributed File System).

We had confidence Datalytyx had the expertise to implement a product suite that, until BetVictor, nobody else in Europe had deployed. We trusted them.

Kris Marshall

Head of Business Intelligence & Analytics, BetVictor

Challenge

Support business growth and reduce customer churn in a highly competitive sector; deliver an enhanced online experience for customers.

Solution

Leading-edge Big Data, Analytics and Reporting environment: Talend with Spark, Cloudera and HDFS integrated and implemented by Datalytyx.

Benefits

A scalable high performance Big Data environment to meet BetVictor’s strategic objectives, driving an improved customer experience; knowledge transfer to staff.

Company

Leading online gaming business, offices in Gibraltar, London and Budapest

Industry

Online Betting

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